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marketing best practice
copy and advice for web, Internet, subscriptions and memberships
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Information ranker
Why subscription marketing?
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case studies
workshop
Email marketing
Copywriting rules of thumb
Sales letters in 12 steps
Converting free to paid-for magazines
Converting specialist magazines
Unsubscribe page
Renewals marketing
Copywriting Club
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open access
Converting to paid-for subscription
Creating testimonials
Editorial vs sales
Runner's World vs Emap
Subscriptions marketing
The Versatile Freelancer
Website business models
Shortcut Bulletin
Subscription site benchmark report
specialized information publishers association
Specialized information registration
specialized information publishing
AARP renewal discount
Membership marketing
B2B long letter
Copyrevamp
Runner's World vs Emap
Effective loose inserts
Why sell cheap?
Newstrade war
Creating a concept
Creating advertisements
Launch publishing
Headline writing
Landing pages
Website models
Internet subscriptions
Newsletter marketing
Online marketing
Online publishing
Building lists
Shopping cart optimisation
Shortcut Bulletin promotion
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Peter Hobday
Marketing Best Practice
Subscriptions Strategy
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